How Maverick Carter Went From Intern To CEO

Maverick Carter is an entrepreneur who's a native of Ohio. As one of Lebron James's closest friends, he has set a name for himself in the sports and business world. Through storytelling, marketing, and a unique ability to bring the audience and athletes closer, Maverick has become one of the prominent black faces in the business world. We checked out a recent interview and took some key points from it! Check the interview and the points out!

• The name "Kneading Dough," which is the name of one of the shows created by Uninterrupted is actually from a Jay-Z song.

"Like LeBron or Sebastian, high school graduates

Straight to the League, I ain't waitin' for my knee to blow

Yesterday I was needin' this dough

Get it? I was kneadin' this dough

Long as your math is fast, if your readin' is slow

Yo, my life ain't rosy but I roll with it."

Jay-Z, Dead Presidents III

• Maverick Carter's mother was a social worker and his father went to prison early for a drug-related offense.

• Maverick Carter was a division 1 basketball player at Western Michigan University.

• What attracted Maverick Carter to Nike was their ability to story-tell with athletes and the way they articulated who the athletes are.

• Maverick Carter interned at Nike before Lebron got to the NBA. Once Lebron got to the NBA, Maverick got a job there and was Lebron's man on the inside.

• Maverick Carter and Lebron James got into business with Cannondale Bikes because of their love for riding. They helped turn the business around before the company was sold to a larger company.

• His piece of advice was “Don't put all the emphasis on just making money. Put all the emphasis on building value that is sustainable and that can become a platform for you.”